Ideal customer profile and audience research
Ideal customer profile and audience research are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
LinkedIn Ads can reach professionals by job title, seniority, company size, industry and other business attributes. Sansoft plans campaigns for B2B lead generation, recruiting, events and professional services, prioritizing relevant audiences and qualified conversations over empty reach.
Talk through your social goalsLinkedIn Ads can reach professionals by job title, seniority, company size, industry and other business attributes. Sansoft plans campaigns for B2B lead generation, recruiting, events and professional services, prioritizing relevant audiences and qualified conversations over empty reach.
We start by learning about your audience, what makes your business different and the action you want social media to support. That gives the work a consistent direction while leaving room to learn from real audience response.
Ideal customer profile and audience research are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
Campaign objectives for leads, awareness, traffic or recruitment are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
Sponsored content and carousel creative are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
Native Lead Gen Forms and follow-up planning are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
Message Ads for relevant event or offer campaigns are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
LinkedIn Insight Tag and conversion setup are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
Retargeting of site visitors and video audiences are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
Lead quality, cost and pipeline reporting are tailored to your business, audience and channel priorities. We agree on the role this work should play, then use what we learn to refine the approach.
Clear answers to help you understand the service and decide what fits your business.
The scope may include campaign planning, audience or keyword research, creative and landing-page alignment, tracking review, optimization and reporting based on your objectives.
Budget depends on your market, audience, campaign goals and the amount of data needed to learn. We can discuss a practical starting point after understanding your business and target area.
Reporting should connect activity to your agreed goals. We review relevant metrics such as qualified leads, conversions, cost and engagement, and explain what they suggest for next steps.